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Money must be used as a vector to keep Earth alive.

Dear Fellow Earthlings,

In the 1967 movie “The Graduate” the young hero, Benjamin Braddock, just out of college, is told by this elders that there is a great future in “plastics”. Now some 55 years later, there is no future in plastics!


Rather, we need to develop the technology to “disassemble” plastics. This CAN happen if we train

ourselves in that direction.


It can happen if we employ the FIVE functions I first discussed

In Installment 257. As for dis-assembling plastic, plastic is not going to go away by itself! For sustainable investment to go truly mainstream, it has to do more than exclude brown industries. It has to engender more

"green industries/technology".


Meshing the 5 functions can be a true means for saving Earth. Changes in climate policies, new technologies — in face of growing environmental risks — will prompt reassessments of the values of virtually every financial asset. These reassessments must include heretofore non-financial assets in the equation. All living things, the atmosphere that surrounds our rocky planet, and the plates (large ones, known as tectonic plates, that support all continents.), noise damage, and particle pollution all must be assessed quantitatively so that they

can be part of the equation.

Economic units of measurement must be standardized world wide so that they are fathomable to all adult humans.


(This continues in tomorrow’s blog: Installment 526.)


Steve Walker

Earthsaver and Jingles Creator



© 2013 Steve Walker, The Jingles-The Japan Foundation for English Pronunciation, Summit Enterprises.

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